But her creative brilliance, phenomenal leadership and acute marketing brainpower have impacted a whole lot more. Today, we’re thrilled to celebrate Kris’ 25th anniversary with Ten Adams.
As our Vice President of Creative Services, Kris is more than Ten Adams’ creative leader, she is, and has been, a driving influence across our entire agency. Part innovator, part motivator and 110% brand master, Kris has been an energizing force for her team and clients alike over the past 25 years.
Her roots run deep in consumer advertising and marketing. With decades of experience, Kris’ strength is translating strategy into unique creative solutions.
“Kris is our creative power house. She never fails to guide our campaigns to award-winning, brand-building successes”
– Nancy Daugherty, VP Marketing + Media
Making an impact is at the heart of everything Kris does.
After graduating from Indiana University–Purdue University Fort Wayne, Kris began her career at a local ad agency. She quickly rose in the creative ranks, all the while racking up an impressive record of producing one successful campaign after another. Soon, Kris was ready to spread her wings and take on bigger challenges. Lucky for all of us at Ten Adams, she reached out to us looking for the opportunity to join our team.
The year was 1992, and Kris came onboard as a key member of our creative department. “In no time at all, Kris dove in and became an indispensable creative lead and an integral part of our overall agency team,” says Jon Headlee, President. “Through Kris’ creative guidance and mentoring of others on our team, she has made sure we are always improving — never status quo – and focused on delivering more than expected and never sacrificing on quality. I’m grateful for her commitment to Ten Adams and to our clients’ success.”
Over the years, Kris has helped Ten Adams earn their standing among the nation’s top healthcare agencies. Today, she leads a diverse creative team across traditional and digital media. She is our go-to virtuoso for honing the brand voices for all of our clients. And to her credit, she’s extraordinary in seamlessly collaborating with account, media, research and client teams, at every step delivering her brands the best of strategic and creative thinking.
“It’s one thing to do award-winning work. But it’s pretty awesome when you can do work that really moves the needle for clients.”
– Kris Laufer, VP Creative
Take a stroll around our office and you’ll see tables, mantelpieces and an array of shelves lined with statuettes, trophies and plaques recognizing the awarding winning work Kris and her team have created.
One distinction all of us at Ten Adams are most proud of is her latest career acclaim. In 2016, Kris was honored with the American Advertising Federation’s Silver Medal Award – the AAF’s highest honor – for outstanding contribution to the field of advertising, to their company and to the community.
“Seeing Kris in action reminds me of the potential our work can really have,” Jennifer Horton, Vice President of Strategy, says of our Silver Medal Award winner. “With every new project she propels our agency and our clients’ successes to the next level.”
What’s next for Kris? As always, focusing on her first love of creativity, and how to harness it to make a difference. From redefining healthcare brands far into the 21stcentury, forging new paths in creative solutions and energizing the power of Ten Adams across every department, Kris is looking forward to the next 25 years. Of course it will all begin after we’re done celebrating her first 25 years with us. Happy anniversary Kris!